Sep 17, 2020
Here is part 2 of my conversation with Jack Daniel's Chief Historian Nelson Eddy. After talking about Jack Daniel's life and death, we move into the 20th and 21st centuries and discuss Jack Daniel's has changed over the last 50 years, changing proofs and then expanding to Gentleman Jack, Single Barrel, Rye and the one I have a ton of interest in - Bottled-in-Bond.
We'll also discuss how Jack Daniel's spent the 60's and 70's in allocation (similar to how many Buffalo Trace whiskeys are today). We'll talk about Sinatra as an influencer for the brand and the Rat Pack. And we'll talk about the Tennessee Squires program.
Enjoy part 2 of my conversation with Nelson Eddy.